fashion
The entire manufacturing process of a part is now easily consultable, making it possible to offer an additional guarantee to customers (origin, etc.). Blockchain will therefore make it possible to strengthen customer trust and extend the transparency offered by the company.
The fashion sector (and more particularly luxury) is very affected by counterfeits. As a buyer, it is sometimes complicated to acquire a part while being sure that it is original. The blockchain and the issuance of an NFT make it possible to create a certificate attesting to the origin of the product and its authenticity.
Thanks to all the solutions provided by blockchain, the second-hand market will be able to experience significant developments. Many are still reluctant to buy products outside the store. As we have just seen, blockchain will help strengthen customer confidence when purchasing a potentially counterfeit product.
We know that this new market is ecologically important.
